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KENT Automatic Water Softener 40L by KENT — official product photo of the water treatment product
🚿 Water treatment

Brand: KENT

KENT Automatic Water Softener 40L

water softener · 40 L resin

7.4/10

Our editorial score

Good — right for the specific buyer

Homes with hard water

Filtration
—
CADR
—
Coverage
—
Noise
—

About this water treatment product

  • Automatic regeneration — no manual backwashing schedule to remember
  • 40 L capacity
  • Listed 8% below its MRP of ₹1,00,000
  • Sold by KENT's own Indian store, so the warranty is the brand's

How it scores

Treatment capability7.5
Build & warranty7.2
Value within its type6.6
Upkeep (salt, cartridges)7.0
Brand support in India8.6

Catalogue listing — not a hands-on review

We have not tested this unit. The specifications below are parsed from the manufacturer's own listing, the features are their wording, and the score is calculated from those specifications rather than assigned by an editor. For models we have examined in depth, see our ranked water treatment products guides.

About this model

The KENT Automatic Water Softener 40L is a water softener at ₹92,500 (MRP ₹1,00,000), price checked 2026-10-08 on KENT's own Indian store.

A whole-home softener removes calcium and magnesium by ion exchange before water reaches taps, geysers and bathrooms — the only fix for hard-water scale across the whole house.

This is a catalogue listing, not a hands-on review: the figures and features are the brand's own, and the score is calculated from them.

Manufacturer's stated features

  • Automatic regeneration — no manual backwashing schedule to remember
  • 40 L capacity
  • Listed 8% below its MRP of ₹1,00,000
  • Sold by KENT's own Indian store, so the warranty is the brand's

Worth noting

  • Needs salt top-ups and drains water during regeneration

Full specifications

KENT Automatic Water Softener 40L full specifications
TypeWater softener
Resin / tank capacity40 L
RegenerationAutomatic
Key features (as published)It operates fully automatically without using chemicals, ensuring completely safe and effective softening
Price sourceKENT official store (kent.co.in)

Specifications are from manufacturer literature and were checked at the last price-verification date. Brands occasionally revise stage counts, tank sizes and warranty terms without changing the model name — confirm against the current listing before purchasing.

About KENT

The brand that made 'RO' a household word in India. KENT's mineral-ROTM positioning — RO plus UV plus UF with a TDS controller — is still the template most competitors follow. Strongest on purification hardware and spares availability; weakest on design, where the white-and-blue plastic aesthetic has aged.

Service: excellentPrice band: midHQ: Noida, Uttar Pradesh

Read our full KENT brand assessment →

Alternatives at a similar price

Free consultation · Pan-India

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Tell us your city, your water source and your budget. For homes we will recommend the right technology — including telling you when a ₹3,000 purifier is genuinely enough. For offices, societies and factories, our team will size a system against your water report and send a specification-backed quotation.

Or email betterworkindia@gmail.com — attach a water analysis report and we can quote faster.

  • Homes

    Right-sized recommendation for your TDS, not the most expensive unit

  • Offices & societies

    25 LPH to 2,000+ LPH, sized on headcount and feed water

  • Industry

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  • Service & AMC

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